Mistakes to avoid at all costs.
by WilliamCWhile many of you are fond of using whatever works to a degree, there are those times when reigning yourself in a bit is in order before doing some things, that tied together, or seperately, can hurt you, your clients, or your network(s).
A quick rundown of a number of the things that may not be in your best interest that are simple to spot.
- Hidden text
- Major Keyword stuffing
- Duplicating sites to interlink.
Now we all know about these things, and there are far more than I have listed here, but sometimes we just can not refrain from using them. When it gets extremely dangerous to do so is when you do all of them at once. The reason for this post was due to running into such a network this morning while searching for a place to get my youngest daughter a pair of primigi shoes that she wanted. To me, a seasoned search optimizer, it seemed as if what they are doing is just insanely obvious and bordering on just plain dumb. Same content, same color scheme, same whois info, same host, even the same template in some cases. You decide for yourself:
http://www.kidsnshoes.com
http://www.usansites.com
http://www.kidsnsites.com
http://www.kidsnfashion.com
http://www.kidsnjumpingjacks.com
http://www.kidsntoys.com
http://www.kidsnfootwear.com
http://www.newenglandnsites.com
http://www.sandysshoes.com
http://www.kidsshoewarehouse.com
Keep in mind this is a small sampling of websites this marketer is using.
This has been a public service rant by yours truly.
Technorati Tags: marketing blunders, Ranting & Raving, se spam, search engine, search engine spam, search spam, seo mistakes, spamdexer, spamdexing
(1 votes, average: 5 out of 5)
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January 18th, 2007 at 8:48 am
And you didn’t even give those sites a backlink! Where’s the love? haha.
When I visit sites that I am using as a comparison, one of the first things I do is Ctrl-A and see if there is any hidden text. I am always amazed at how many spammy sites have great SE rankings!
Great rant!