Google is now BETA testing their new service, Pay-Per-Action (BETA), where publishers are only paid for conversions that they send to an advertiser. This would be a great service for marketplace webmasters or affiliate marketers, since you choose how much each action will be worth. Since this service is still in it's BETA version, Google is only accepting AdWords advertisers in the U.S.

This is very similar to CJ.com and how they offer affiliate marketers a way to get in touch with affiliates. Google will be allowing you to choose which type of affiliate advertisements you want to use. These can range from images, text ads and even inline advertisements! These advertisements will be displayed in Google's very own content network of publishers. Publishers are given the option to choose which advertisements they would like to display as well!

They will be tracking conversions using tracking code placed on the action completed page. I think a ton of advertisers would want to use services like this instead of a CPC-based advertising solution because they only pay if they receive a sale/conversion - I know I would!

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Okay, this is not really SEO related, but it could well be the biggest marketing opportunity this year or next.

 I got new computers for our office and in doing so, found that they came with windows vista. That was all fine and dandy, I have been wanting to play with vista anyways. Now when I first started up the vista machines, I noticed that vista, by default, loads up a sidebar on the right hand side of the screen. Cool. So I click the button to add some "gadgets" to the sidebar. Vista comes with 13 gadgets by default in the gadget manager console. These are run of the mill things, so I clicked the "Get more Gadgets from the Windows Live Website" button.

I see 400+ gadgets in a variety of categories. ok cool. I click install gadget links on the ones I want. It is a super easy thing to install these things.

Then I started thinking about how many millions of people will be using vista in the next 6 months now that vista ships with all new computers….. The projected numbers after 12, 18, 24 months are staggering…. Microsoft projects 200,000,000 users in 2 years alone. 200 MILLION.

And like me, they will all go see what gadgets are out there to play with….

This started me thinking that I needed to have some gadgets for my websites up on the windows live website…

So I get a couple coders who do gadgets and are willing to do them for money. I found 2 out of over 18 gadget coders I emailed that were willing to do so. I have a new site created http://www.semtutor.com I have a gadget made for a "Daily Marketing Tip" and this gadget uses semtutor.com's rss feed to power it.

We released the gadget 4.x days ago on the windows live site and semtutor currently has 500+ readers according to feedburner stats.

The Gadget has been downloaded over 1600+ times from the windows live site in those 4.x days. (http://gallery.live.com/default.aspx?l=1)

Needless to say We quickly locked these 2 coders up into a contract partnership and thus is born: http://www.gadgetspark.com

Getcha Some!

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